Consumer behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities. Consumer behaviour emerged in the 1940s and 50s as a distinct sub.
UNCG Basketball record-breaker, Francis Alonso, answers 10 questions about his experience as a student-athlete and what he likes to do with his time off the court.
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